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Rewards

At DataSapien, we understand that the exchange of data between customers and Companies is not just a matter of compliance or functionality, it's an opportunity to create meaningful value for both parties. Our platform is built on the premise that when users choose to share their data, they're engaging in a valuable transaction, one that merits recognition and reward. Solving Customer "Jobs To Be Done" (JTBD) through exchanges and journeys delivers emotional, social and functional value to customers. However, there are times where more traditional, transactional forms of value are still useful, either on their own or designed as an element of a User Experience (UX) flow.

The Value Exchange​

Data sharing is a two-way street. On one hand, brands gain insights and intelligence to enhance user experiences and services. On the other, users should receive something tangible in return for their contribution. This is where the DataSapien platform shines, transforming data transactions into rewarding functional, emotional, social and transactional experiences.

Types of Transactional Rewards​

The DataSapien platform is versatile, supporting a wide variety of transactional rewards to ensure that every data exchange is met with a fitting thank you. Our pluggable architecture means you can tailor the rewards system to fit the unique needs of your brand and your users. Here are just a few examples of the types of transactional rewards that can be offered:

  • Money (Fiat Currency): Direct monetary rewards can be a straightforward and appealing way to compensate users for their data contributions.
  • Coupons: Offer discounts on services or products as a thank you to users who share their data, driving engagement and sales.
  • Vouchers: Provide vouchers for future purchase, third-party services or products, adding value through partnerships and collaboration.
  • Loyalty Points: Integrate with existing loyalty programs, allowing users to earn points for data sharing that can be redeemed for perks and benefits.
  • Consolidated Loyalty Currencies: Open access to consolidated loyalty currencies enabling customers to earn and redeem points across multiple partner brands.
  • Tokens: Create a bespoke currency for your application, giving users the ability to earn and spend within your ecosystem.
  • Others: The possibilities are endless. Our platform is designed to accommodate any form of transactional value you wish to offer, from exclusive content access to tier prioritisation and personalised experiences.

Pluggable Reward Architecture​

Our pluggable architecture is at the heart of the DataSapien platform's flexibility. It allows you, our clients, to define and customise rewards in a way that aligns with your business goals and your users' preferences. Whether integrating with existing systems or creating something entirely new, the platform is equipped to bring your vision for value exchange to life.

Reward Redemption​

With the DataSapien Mobile SDK, managing and redeeming rewards is seamless and intuitive. Rewards are stored securely and displayed promptly on the edge (on the mobile phone), ensuring customers have instant access to their earned benefits. The redemption process is designed to be as straightforward as possible, encouraging ongoing engagement and participation in data-sharing initiatives.