Skip to main content

Journeys and Rewards

Journeys are designed to serve unmet customer needs and prioritise customer "Jobs To Be Done (JTBD)". They allow you to extend capabilities of your application without the hassle of iOS / Android marketplace interactions. They allow the application of Zero-Shared Data practises without sending anything to the backend while still producing valuable outputs for the user to foster trust & loyalty and achieve desired outcomes. You can also ask for consented Zero-Pary Data sharing via the Journeys.

Journeys are designed on the Orchestrator and deployed to and executed by the Mobile SDK. They bring everything that the DataSapien technology offers, together:

  • Access MeData to be processed completely on-edge (Zero-Shared Data) and / or to be sent to the backend with clear user consent (Zero-Party data) for further processing
  • Design and deploy completely new screens and logic (in form of scripts) with minimal or no coding
  • Make use of on-edge data tamed AI
  • Target an Audience
  • Optionally Reward those who choose to engage within targeted Audience

The Journey Editor enables you to execute logic to determine which step is executed next. This, coupled with ability to build and deploy custom screens and custom logic, allows you to extend your application to engage with your customers across virtually endless use cases.

tip

As an analogy; think that DataSapien Platform's Journeys are the WordPress (with Data and AI) for mobile apps - to empower them them with on-edge data & intelligence.

Rewards​

At DataSapien, we understand that the exchange of data between customers and companies is not just a matter of compliance or functionality, it's an opportunity to create meaningful value for both parties. Solving Customer "Jobs To Be Done" (JTBD) through Journeys delivers emotional, social and functional value to customers. However, there are times where more traditional, transactional forms of value are still useful, either on their own or designed as an element of a User Experience (UX) flow.

Data sharing is a two-way street. On one hand, brands gain insights and intelligence to enhance user experiences and services. On the other, users should receive something tangible in return for their contribution. This is where the DataSapien platform shines, transforming data transactions into rewarding functional, emotional, social and transactional experiences.

The DataSapien platform is versatile, supporting a wide variety of transactional rewards to ensure that every data sharing is met with a fitting thank you. Our pluggable architecture means you can tailor the rewards system to fit the unique needs of your brand and your users. Here are just a few examples of the types of transactional rewards that can be offered: Money (Fiat Currency), Coupons, Vouchers, Loyalty Points etc.